Laying equal emphasis on internal and external customers is what Appco Marketing India Pvt. Ltd. believes in practising. Internal customers are the people and perhaps the partners who deliver the company’s products and services to external customers. So, internal customers are most fundamental and central as most as it forms the basis for the company. Moreover, external customers are potential people who actually buy the products and services that are endorsed by Appco Marketing India. By balancing the scales, the company not only reaps revenues but also succeeds in satisfying its internal and external customer’s needs.
